VIRTUAL ROUNDTABLE

GBS Leaders Roundtable

Join us to delve deeper into BAT's GBS transformation story. Following our successful breakfast event in Lisbon during SSOW Europe 2025, we’re hosting an exclusive virtual roundtable on Tuesday 24th June from 3–4 pm (BST). The session offers a dedicated space for recent breakfast attendees to continue the conversation and for new participants to discover BAT’s GBS transformation initiatives.

This invitation-only event offers GBS leaders the chance to hear directly from Rob Bullen, BAT’s Head of GBS, about their 2025-2030 vision, including the integration of Agentic AI in Source-to-Pay. 

Secure your spot by June 23rd and join a select group shaping the future of GBS.

24 June 2025

3:00 pm - 4:00 pm (BST)

Online

Register your interest
GBS Leaders Roundtable

Who will be there?

  • Rob Bullen, Group Head of Global Business Services @ BAT

    Visionary Supply Chain and Shared Services leader with over twenty years’ experience helping multinational companies excel through a relentless drive for world class customer service, user experience and cost savings. Focused on the transformation of service quality and optimisation of End to End Operations.

    Experienced in the leadership of major organisation change programmes and recognised externally for process improvement and digital transformation projects. Committed to capability development and education.

  • Paul Roiter, CEO and Co-founder @ Xelix

    Paul started Xelix in 2018 with the vision to use the latest technology to rethink core AP processes. Paul previously co-founded Dingo (a face value ticket exchange), Invoicely (a dynamic discounting platform) and AbraTax (a digital VAT filing app). Paul started his career working in sales for Mars Inc and in finance for several VC houses and completed an MBA at the University of Oxford in 2014.

Register interest

GBS Leaders Roundtable

 

24th June 2025
Online

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